Friday, August 26, 2016

Press Release Casio: Launch of the G-Shock MRG-G1000HT.




Singapore - August 2016 - CASIO top management, key media guests and VIPs came together at a glamourous launch celebration to honour two decades of G-SHOCK MR-G, the most premium line within the G-SHOCK family. Held in conjunction with Cortina Watch at the Luxe Art Museum, guests also witnessed the unveiling of the limited edition G-SHOCK MRG-G1000HT timepiece.





Shigenori Itoh, Senior Executive Managing Officer and Senior General Manager of Global Marketing

Jeremy Lim, Chief Operating Officer of Cortina Watch

 Specially gracing the event were Mr Shigenori Itoh, Senior Executive Managing Officer and Senior General Manager of Global Marketing, Mr Kikuo Ibe, Research and Development Chief Engineer and the Creator of G-SHOCK, Mr Shunichi Watanabe, Managing Director of CASIO Singapore, and Mr Jeremy Lim, Chief Operating Officer of Cortina Watch. Media personalities and G-SHOCK aficionados such as Shigga Shay,Chua Enlai, Anita Kapoor and Eden Ang graced the event along with fashion influencer Melissa Koh and renowned MMA fighter Bruno Pucci.





Kikuo Ibe, Research and Development Chief Engineer and the Creator of G-SHOCK

Sharing his vision for G-SHOCK globally, Mr Shigenori Itoh spoke about why the MR-G line has been such a significant line within the G-SHOCK family. Mr Kikuo Ibe was on hand to share valuable insight into the making of the 20th Anniversary G-SHOCK MRG-G1000HT, as well as his journey in the creation of G-SHOCK timepieces.


Guests were also treated to a heritage showcase of past G-SHOCK MR-G models as well as the iconic G-SHOCK hammer shock test. Synonymous with hardy and shock resistant watches, the hammer shock test showcased the durabulity and toughness of G-SHOCK MR-G timepieces. Following this, the lights were turned down to make way for an impactful 3D visual shadowgraph performance, accompanied by a Samurai dance and arresting projection mapping graphics.

The hammer shock test.


The MRG-G1000HT Hammer Tone 20th Anniversary Limited Edition retails at $8,888. Only 300 pieces will be available worldwide. It will be available at G-Factory stores and exclusive retailer Cortina Watch.

In addition to the above text and pics supplied by Casio, I would like to share with you some pics I took during the press event.....



Questions from a member of the press.

Close-up of the G-SHOCK MRG-G1000HT







Intricate work on the bezel done by a Japanese craftsman. Every piece is different!



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